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Lucia Cifonelli

Cannabis, USA
A proven performer with more than 15 years of experience in the beverage and cannabis industry, Lucia Cifonelli knew she needed to continue her growth and passion in the cannabis space co-founding Cannabis USA with Tim Haughinberry. Lucia has held roles of On Premises Sales and Marketing to national accounts with Back Bar USA, Brand Developer with MillerCoors (now MolsonCoors), and Key Account Manager for emerging brands and accounts with Breakthru Beverage. Her ability to successfully navigate diverse markets and bring spirits industry best practices to the cannabis industry led her to be named the top performer by KushCo Holdings as National Account Manager and Director of Retail Services for CBD. A forward-focused, innovative thinker and recognized expert in her field, Lucia is proud to live by her mission to share the values and opportunities cannabis can bring to the hospitality industry.